EFD Creative – Event Planning & Design, Founder

Bio Bit:As the founder of EFD Creative – Event Planning & Design, Edna Dratch-Parker combines her passion for event planning with more than 25 years of experience as a graphic designer, creative director, and advertising and marketing entrepreneur to help clients turn their visions into reality. Edna established The Wedding Brander™ as a core service at EFD Creative to help couples brand their weddings.Edna is a member and distinguished graduate of the Association of Bridal Consultants and is a Professional Bridal Consultant™. She is also a member of The Boston Wedding Group, the National Association of Catering + Events, International Special Events Society and AIGA, the professional association for design. Edna is a graduate of Maine College of Art.

Edna’s work has been highlighted in publications such as Southern New England Weddings, Brides Boston magazine, Bliss Celebrations Guide, The Knot – Ultimate Wedding Lookbook and a coffee table book, Art of Celebration: The Making of a Gala, New England edition. Her work has also been featured in blogs such as Style Me Pretty.

EFD Creative was honored with the Social Event Planner of the Year Award from BizBash – the leading trade media for the event industry. Edna was named Wedding Planner Magazine’s, Trendsetter of the Year, 2012. She was also the recipient of National Association of Catering + Events Wedding of the Year 2012.

Expert Tip: Stay focused on what really matters. Through the process it can be overwhelming, but remembering what brought you together as a couple is the most important part of the journey, and once you look back all that matters is the love of family and friends!

What’s Trending: Unique accents to the wedding design, whether it be leather for a rustic wedding or bright colors for a dramatic effect. Each couple is looking for something the speaks to their own personalities.

Your Wedding Style: Classic elegance is always beautiful and romantic

Sweet Stats: I can’t say that no one else can do this but – my personal passion is Wedding Branding and I love to create a wedding design that is unique to each couple.

Acts of Kindness: PCA – I’m a huge animal lover and always have soft spot for animals in need!

Wedding Resources: Pinterest is the best for visuals and so helpful for couples as they try to find a style that they connect with.

NACE National – Wedding of the Year 2014