EFD Creative Featured – Top Trends from International Wedding Pros – Wedding Planner Magazine

Top Trends for 2016

Excerpt from Wedding Planner Magazine ~

Love story and passions. The challenge is how to incorporate the couple’s ideas into their wedding in a way that is cohesive and special. This gives rise to one of the biggest trends shaping the wedding industry today—wedding branding, says Edna Dratch-Parker of EFD Creative – Event Planning & Design in Boston. “Wedding branding is about distilling the many potentially great design ideas down to the right set of elements to create a one-of-a-kind experience for the couple and share the essence of who they are as a couple,” she says. “More than just design, wedding branding has become a powerful way to transform the wedding experience.”


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